Made in La Crosse?

Did you know award winning snowshoes are made right here in La Crosse? I had no idea! Welcome to Redfeather Snowshoes, locally made and one of only a few companies with snowshoes completely handcrafted in the USA.

Leaders in innovation and technology, they were the first to produce snowshoes specifically built for women, and they also make snowshoes just for kids. Redfeather’s products are built to last, using only highest quality materials. Enjoy the great outdoors on day trips or backcountry adventures.

Adding to this already cool story, is that Red Feather Snowshoes are manufactured and owned by ORC Industries, a not-for-profit company whose sole organizational mission is to provide job opportunities for people with disabilities. One of those opportunities is to make the best snowshoes in the world!  A minimum of 75% of their workforce is comprised of people who have a physical or mental disability. They train individuals, provide vocational and nutritional counseling, wellness training, and life skills all with the goal of placing these folks in the general workforce at large.

Just another reason to LOVE where we live. Learn more about ORC Industries Industries and get into the great outdoors with a pair of locally made snowshoes. Find Red Feather Snowshoes online and at these local retailers: Island Outdoors, River Trail Cycles, Northland Golf and Ski, Adventure Cycle and Ski and Decorah Bicycles. Go exploring!

Snow Shoes

Jean Taylor

Jean has worked mornings on 95.7 The Rock for over 20 years and serves as event coordinator and community liaison for Mid-West Family. Married to her best friend and mom to three teenagers. Manager of the Rock Foundation. Servant leader on the Board for Oktoberfest USA and past Board member for the Hunger Task Force. Thankful to enjoy what I do and the opportunities it's afforded me to meet people and give back to our community.
Bridal and Formal Wear

Here comes the bride and so much more!

By Jen O'Brien | March 11, 2021

Mid-West Family La Crosse hosted our annual Wedding World Expo on Sunday, March 7th. We opted for an in-person event, which appeared intimidating during the initial planning phase.

Read More

What’s Your Offer?

By Ben Ross | March 9, 2021

When you’re looking to drive extra traffic over a short period of time to your business or event, getting the word out is important and will help drive any interested prospects already in the market […]

Read More
Sausages

Baseball Is Back!

By Brian Jackson | March 8, 2021

Today is sunny with 60+ degrees and Bob Uecker is on WKTY calling Brewers baseball. That’s SPRING enough for me!

Read More
Pixel Pic

Continuous Learing

By Lori Morton-Lockley | March 2, 2021

It’s never been more apparent how important continuous learning is for survival. I am fortunate to work for a company that understands how critical this is– not just for their employees, but for the customers […]

Read More
Food

Food for the soul

By Jean Taylor | February 24, 2021

Mobile Meals of La Crosse, Inc. was established in the fall of 1971 and operates with the mission to serve seniors, disabled, or home-bound individuals healthy nutritious meals. They are a local non-profit organization, delivering […]

Read More
Email Plugin

Using Email to Keep Your Customers Engaged

By Cedric Friesen | February 23, 2021

Email marketing is great for boosting brand awareness and increasing web traffic. Eventually, some of that audience will become less and less engaged. Here are 4 tips to drive engagement and keep subscribers.

Read More