Made in La Crosse?

Did you know award winning snowshoes are made right here in La Crosse? I had no idea! Welcome to Redfeather Snowshoes, locally made and one of only a few companies with snowshoes completely handcrafted in the USA.

Leaders in innovation and technology, they were the first to produce snowshoes specifically built for women, and they also make snowshoes just for kids. Redfeather’s products are built to last, using only highest quality materials. Enjoy the great outdoors on day trips or backcountry adventures.

Adding to this already cool story, is that Red Feather Snowshoes are manufactured and owned by ORC Industries, a not-for-profit company whose sole organizational mission is to provide job opportunities for people with disabilities. One of those opportunities is to make the best snowshoes in the world!  A minimum of 75% of their workforce is comprised of people who have a physical or mental disability. They train individuals, provide vocational and nutritional counseling, wellness training, and life skills all with the goal of placing these folks in the general workforce at large.

Just another reason to LOVE where we live. Learn more about ORC Industries Industries and get into the great outdoors with a pair of locally made snowshoes. Find Red Feather Snowshoes online and at these local retailers: Island Outdoors, River Trail Cycles, Northland Golf and Ski, Adventure Cycle and Ski and Decorah Bicycles. Go exploring!

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Jean Taylor

Jean has worked mornings on 95.7 The Rock for over 20 years and serves as event coordinator and community liaison for Mid-West Family. Married to her best friend and mom to three teenagers. Manager of the Rock Foundation. Servant leader on the Board for Oktoberfest USA and past Board member for the Hunger Task Force. Thankful to enjoy what I do and the opportunities it's afforded me to meet people and give back to our community.

Pints for Pints

By Jean Taylor | November 17, 2021

We’ve teamed up with the American Red Cross, and the Pearl Street Brewery for “Pints for Pints” – 2 day Holiday Blood Drive!  Give the gift of life, and get rewarded with a complementary “pint” […]

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No Tie

By Jean Taylor | October 21, 2021

Skip the fancy clothes and join us for a casual, very special night out! November 6th, at Piggy’s (Ballroom), we are in for a treat. A special night of food and beverage pairings, created by […]

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Rounds for Rescues

By Jean Taylor | September 27, 2021

It was a beautiful fall day on the golf course to benefit the Coulee Region Humane Society! Thanks to everyone who joined us for Rounds for Rescues. Friday we delivered the proceeds, from the event, […]

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CMN Radiothon

By Jean Taylor | September 22, 2021

Join Mid-West Family, as we embark on the largest local fundraising opportunity of the year for the Children’s Miracle Network Hospitals at Gundersen Health System! Hear from local children and families, helped by Children’s Miracle […]

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Maple Leaf Parade Marshal – SAMANTHA STRONG

By Brian Jackson | September 17, 2021

Earlier this week, Oktoberfest announced that our very own Samantha Strong would be this year’s Maple Leaf Parade Marshal! There could NOT be a better choice. When she started at Z93 in 1986, the first […]

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Rounds for Rescues

By Jean Taylor | August 26, 2021

Let’s play golf! Friday, September 17th at Fox Hollow Golf Course, we are hitting the links for a fun day of golf to benefit The Coulee Region Humane Society. 4 person teams for a 10am […]

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