Marketing Insights
Be Everywhere
We have another WICKED SMART WEBINAR coming up in a few weeks! Reserve your spot now as we hear from Ian Magley or EastMain Digital Marketing. He’ll be presenting The “Be Everywhere” Marketing Plan – How to Advertise Like Amazon with a Local Sized Budget
On Your Mark, Get Set, GOOOOOOO!
2021 is just around the corner. Like many people, I’m wondering how I can make sure our team starts off on the right foot. What are things we need to do to clearly identify our road map so we can nail it this year? After a lot of research and reflection, this is the road […]
Operation Poinsettia
A long standing Holiday tradition, Operation Poinsettia, has been a staple of this magical season with WIZM over 35 years. All of us at Mid-West Family look forward to this special day every year! We gather our teams, our vehicles and head out, delivering hundreds of these beautiful plants to area senior citizens living in […]
Recognizing Some Amazing Team Members
Since 2020 is almost in the books, we need to recognize a few big milestones that a few people on our team reached. These people have helped build this company. We thank you for your hard work, dedication (and most importantly) for being REALLY COOL HUMANS! Cheers! Jim Warsinske – 20 Years Lora Cadwell – […]
The Night Shift
Big props to the unsung heroes who bake our bread, deliver babies in the wee morning hours and answer the calls in the middle of the night. Those folks are so important – and so hard to recruit! But wait, are they? One thing I discovered working for Mid-West Family La Crosse, is using radio […]
THE NO TIE TAKE OUT
In a typical year, we invite our listeners and supporters of the Rock Foundation to join us for a special evening of great food, beverage pairings and fun at Piggy’s Restaurant. Well, 2020 is anything but typical! We wanted to find a way to still celebrate, support our local partners and raise money for the […]
Choose Joy
Many things haven’t exactly been pleasant in 2020. We can still look through pain and discomfort to choose joy.
Thankful for Engineers
No, not that kind of engineer. (but it would be awesome if they wore those cool hats!) The responsibilities of a Broadcast Engineer is a list that keeps… on… growing. The tech at a company like ours has to constantly be upgraded. The tools we use for marketing our clients and serving the community are […]
Just Text Me!
I recently watched my daughter apply for a position and was surprised by how much of the interview process happened via text. And why not? So much of our communication happens this way! Texting is quick and it’s convenient. And the numbers speak for themselves! According to Pew Research, 97% of Americans are using texting […]
Zoom With Santa
He knows when you’ve been naughty or nice, but what he really needs to know….is what you want for Christmas! Mid-West Family La Crosse has teamed up with Mid-West TV & Appliance and Santa’s helpers for Zoom With Santa! When you set up a private Zoom with St. Nick, you can tell that jolly man in […]
