Pints for Pints

We’ve teamed up with the American Red Cross, and the Pearl Street Brewery for “Pints for Pints” – 2 day Holiday Blood Drive!  Give the gift of life, and get rewarded with a complementary “pint” of beer from the Pearl Street Brewery (if preferred, non alcoholic beverages also available), PLUS you’ll receive a $10 Amazon Gift Card! (via mail)

If you’re eligible to donate, join us on Wednesday December 8th at the Pearl Street Brewery, 1401 St. Andrews Street in La Crosse, 12pm-6pm. Enjoy LIVE holiday music from local musician Andrew Hughes, starting at 4pm! If Thursday, December 9th works better, join us at The Radisson Hotel ballroom, 200 2nd Street in downtown La Crosse, 11am-4pm. (

Give the most valuable gift you can give this season! Find out more about “Pints for Pints” – 2 Day Holiday Blood Drive at Around River City and schedule your appointment to donate.

Thank you for your support this holiday season, and special thanks to the Pearl Street Brewery and the Rotary Club of La Crosse.

Give Blood

Jean Taylor

Jean has worked mornings on 95.7 The Rock for over 20 years and serves as event coordinator and community liaison for Mid-West Family. Married to her best friend and mom to three teenagers. Manager of the Rock Foundation. Servant leader on the Board for Oktoberfest USA and past Board member for the Hunger Task Force. Thankful to enjoy what I do and the opportunities it's afforded me to meet people and give back to our community.
Team Brainstorm

Managing Your Marketing is a Job for the Experts

By Cedric Friesen | December 29, 2020

Itching to ramp up your marketing efforts but not sure you can handle it yourself? It may be time to find a marketing partner to manage your customer’s journey.

Read More
Park Crowd

Be Everywhere

By Brian Jackson | December 24, 2020

We have another WICKED SMART WEBINAR coming up in a few weeks! Reserve your spot now as we hear from Ian Magley or EastMain Digital Marketing. He’ll be presenting The “Be Everywhere” Marketing Plan – How to Advertise Like Amazon with a Local Sized Budget

Read More
Runners

On Your Mark, Get Set, GOOOOOOO!

By Lori Morton-Lockley | December 22, 2020

2021 is just around the corner. Like many people, I’m wondering how I can make sure our team starts off on the right foot. What are things we need to do to clearly identify our […]

Read More
Mike

Operation Poinsettia

By Jean Taylor | December 18, 2020

A long standing Holiday tradition, Operation Poinsettia, has been a staple of this magical season with WIZM over 35 years. All of us at Mid-West Family look forward to this special day every year! We […]

Read More

Recognizing Some Amazing Team Members

By Brian Jackson | December 10, 2020

Since 2020 is almost in the books, we need to recognize a few big milestones that a few people on our team reached. These people have helped build this company. We thank you for your […]

Read More

The Night Shift

By Lori Morton-Lockley | December 8, 2020

Big props to the unsung heroes who bake our bread, deliver babies in the wee morning hours and answer the calls in the middle of the night. Those folks are so important – and so […]

Read More