Eat. Drink. Shop. Local.

While listening to one of our radio stations this morning, (95.7 THE ROCK) I heard a very spontaneous conversation that cannot be overstated.

Brian, Jean and Scott Shaw are LONG time Mid-West Family employees and they practice what they preach. I thank them for all they do for Mid-West Family and all of the other local businesses.

We’re all planning to do some holiday shopping soon. Please consider one of the great local businesses listed at AroundRiverCity.com. Many of them are even selling online! Our team is working behind the scenes to put together a campaign to really hammer this message this holiday season. Thanks to all of the other organizations that are as well.

Brian Jackson

Brian is the General Manager at Mid-West Family and has been on the MWF team since 1992.

Don’t Mask It

By Cedric Friesen | October 6, 2020

Do you ever twist your face and raise an eyebrow when you hear an advertisement?  Have you seen a commercial then rolled your eyes with a huff?  You know, the one where the offer seems […]

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How ya like THEM Apples!

By Brian Jackson | October 1, 2020

This past weekend my family took a walk through Ecker’s Apple Farm.   It was the first time it really felt like summer was over.  The leaves are starting to change, the temps have dropped and […]

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Turn and Face the Change

By Lori Morton-Lockley | September 30, 2020

There have been a lot of changes!  Changes in how we work and where we work.  Everything is different! Businesses are re-evaluating their business models and making some pretty significant transformations. So how do people […]

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Steppin’ Out In Pink Survivor Drive

By Ferrin Schelvan | September 24, 2020

This year, Mid-West Family La Crosse was honored to be a part of Gundersen Medical Foundation’s Steppin’ Out In Pink – Pink Survivor Drive! Survivors and those wishing to honor loved ones were able to […]

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We Got the Beat

By Cedric Friesen | September 22, 2020

I listen to music but I don’t hear music.  All I remember from music class is Every Good Boy Deserves Football.  Those lines on the treble clef didn’t help me learn to play any instrument […]

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You Can’t Cancel Oktoberfest

By Brian Jackson | September 17, 2020

No tapping of the Golden Keg this year? No Maple Leaf or Torchlight Parade? No “Swing Crew” on the stage in the main tent with 3k of your closest friends? Nope. It sure will be […]

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