What’s Your Game Plan?

As soon as the kids return to school it seems as if summer comes to an abrupt end. This year may be a bit different as we wait for Friday night lights and a consistent school day. Before we know it, we’ll be giving 2020 a princess wave goodbye and popping the cork on a new year. My most successful business owners are those who keep their eyes on the road ahead but glance back in the rear view mirror every once in a while. Some less prepared are forced to start looking ahead to the new year and haven’t had a chance to look back to see how they’re doing yet. As we come upon the last few months of the year, take a second to look over your shoulder and see how far you’ve come. What’s working with your business and where can you improve? A manager in the 7th inning continues to make adjustments to win the baseball game. In marketing we are constantly measuring, evaluating and analyzing. We stick with our game plan and ensure that we finish with a win. If you need someone to facilitate your evaluation and help you come up with a game plan, give me a call.  My team of strategists and I are happy to help and we love post-game celebrations!

Young baseball player holding a bat

Cedric Friesen

Husband, Dad, Boss, Leader, Fan. Cedric enjoys serving with the Kiwanis Club and on the board of the Hunger Task Force. He’s also been involved with numerous charity events and fundraisers through Mid-West Family. He’s true to Minnesota sports teams and tolerates most Wisconsin teams. When it comes to business Cedric loves win win win situations!

3 Myths About Radio Marketing

By Ben Ross | July 28, 2021

Throughout my time in the industry, I’ve found the perceptions people have about what advertising really is, how it’s supposed to work, how it can be measured, and what is effective have varied wildly. I’ve […]

Read More

A Lead Balloon Tribute to Mike Kearns

By Brian Jackson | July 27, 2021

This weekend, family and friends plan to gather at Myrick Park to tell stories and raise a glass to the one and only… Mike Kearns. Over the past few months, Ken Cooper interviewed many of […]

Read More

Consistency is Key

By Cedric Friesen | July 12, 2021

Is there a link between your messages? If someone hears your ad, sees your logo or clicks to your website is a connection made?

Read More

Best Summer Ever!

By Jean Taylor | July 1, 2021

After last year, this summer sure feels like the best summer ever doesn’t it? For many reasons, of course. For us, one of those reasons is being able to give away a brand new 2021 […]

Read More

Why Does Everyone Choose Google?

By Ben Ross | June 27, 2021

There are a number of search engines available for your use. All are free, and all of them seek to serve the same purpose. There’s Yahoo. Bing. Baidu. DuckDuckGo. Does anyone else remember AskJeeves?And of […]

Read More

Moon Tunes: Music and Fun in Riverside Park

By Jen O'Brien | June 17, 2021

There’s nothing better than relaxing in Riverside Park on a warm summer night while you soak up the sweet sounds of Moon Tunes. Thursday nights are magical in La Crosse, Wisconsin.

Read More