Creative Brief Creative Brief Select preferred social platforms:(Required) Facebook Instagram LinkedIn Select AllCampaign start date: MM/DD/YYYYCampaign end date: MM/DD/YYYYBusiness name:(Required) Please enter the complete name of your business.Business phone number: Business email address: Business address: Website Please describe your business:(Required)What products or services do you offer? (Please list in order of importance):(Required)What do you want your ideal customers to do when they see your social media presence?(Required)Visit your websiteCall/contact your businessBuy your product(s)Fill out a formCreate brand awarenessChoose oneWho are your CURRENT customers?Gender: Age:(Required) Location(s):(Required) Cities/towns/states that you serveDemographic:(Required) Age, marital status, etc.Interests/Behaviors:(Required) Who are your IDEAL customers?Gender: Age:(Required) Location(s):(Required) Cities/towns/states that you serveDemographic:(Required) Age, marital status, etc.Interests/Behaviors:(Required) What makes you unique?Do you have any testimonials?If applicable, please paste a link here to your testimonialsDo you provide quotes/estimates?(Required)Do you have a tagline/slogan?(Required)What are the key messages you want to relay?(Required)Words or phrases your customers would use to search information related to your businessWhat tone of voice do you want us to use for your posts?(Required)Humor/professional/informative/light-hearted/etc.What look/feel would you like for your social media page(s)?(Required)Clean/modern/fun/colorful/etc.Is there a color scheme you would like us to use?(Required)Greyscale/company colors/neautrals/etc.Do you have a company logo you'd like us to use?(Required)YesNoNo - I'd like to have you create oneIf yes, please upload below or emailFileMax. file size: 128 MB.Do you have your own images you'd like to use?(Required)YesNoIs stock photography okay to use?(Required)YesNoWould you like us to boost your social media posts for an additional cost?(Required) Yes - boost for $100/month total (additional $50/month) Yes - boost for $150/month total (additional $100/month) Yes - boost for $200/month total (additional $150/month) NO - the included $50/month is fine This boosting is IN ADDITION to the included $50 that comes with social media managementFacebookPreferred/existing Facebook page name: If existing, please provide URLPreferred email to be used (if not existing): What would you like us to highlight on your Facebook page? Provided Service(s) Success Stories Products Brand awareness Select all that applyInstagramWhat would you like us to highlight on your Instagram page? Provided Service(s) Success Stories Products Brand awareness Select all that applyPreferred/existing Instagram Handle (username): If existing please provide URLPreferred email to be used (if not existing): Linked InExisting LinkedIn profile: Please provide URL if applicableWhat would you like us to highlight on your LinkedIn page? Provided Service(s) Success Stories Products Brand awareness Select all that applyEmail MarketingDo you currently utilize email marketing?(Required)YesNoIs this Internal or External Email Marketing?YesNoWhat do you/would you like to highlight in an email campaign? Provided Service(s)/ Products Testimonial/ Success Stories Promotion/ Sale Brand awareness Select all that applyVideoWhat is the focus of the video project? Please note in the box below the goal of each video Provided Service(s)/ Products Testimonials Activation/Promotion/ Sale Brand awareness Select all that applyIndicate how many videos we are producing and the goal of each individual video. Please also include a desired brand tone.(Required)Humor/professional/informative/light-hearted/etc.What would you like us to highlight in your videos? Please note in the box below the goal of each video Provided Service(s)/ Products Success Stories/ Testimonials Promotion/ Sale Brand awareness Select all that applyAre we using client assets other than a logo? If yes, we will need a release. See Jen for this release. Yes No Do you have a tagline/slogan?(Required)FileMax. file size: 128 MB.
