Broadcast Radio

Turn up your brand with the power of radio

Break Through the Noise! Your customers are listening. Are they hearing you?

At Mid-West Family La Crosse, we help businesses stand out and be remembered through the power of broadcast radio. With six trusted local stations, spanning country, rock, Top 40, sports, and news talk, we reach every corner of the Coulee Region, every single day.

Radio isn’t just background noise, it’s a companion. Whether they’re driving, working, or relaxing at home, our listeners are tuned in and engaged. Your radio messages reach a large audience and connects with them personally. It's the best of both worlds.

Why Radio Wins

  • Unmatched Reach: Radio reaches 213 million adults every week, more than any other medium

  • Dominates the Drive: AM/FM radio commands 86% of in-car listening, far surpassing podcasts and streaming services

  • High ROI: For every dollar spent, radio delivers $2.00 in return, outperforming TV, display, and digital media

  • Proven Awareness: Brands using AM/FM radio saw a 13% lift in brand awareness and a 7% increase in brand familiarity

Our Stations

Let Us Help

Let’s create a broadcast strategy that amplifies your message, builds awareness, and drives real results. Contact us today to start your custom radio plan.

 

What makes us different?

Our experts create your entire marketing strategy. We develop and extend your message across all platforms. This way your message remains consistent. Your ideal customers remain connected with your brand.

radio broadcast microphone
Local radio host Jesse standing behind microphone

Local First

Local radio offers a way to touch consumers in your market on a personal and emotional level. Our stations are household names with flagship events and powerhouse personalities. You know them and so do your customers.

Local Influencers

Our popular on-air talent brings your brand to life, reaching into: living rooms, bedrooms, backseats, drivers’ seats, earbuds, waiting rooms, storefronts, backyard barbecues and every other space you can imagine! Every day in your community, we play what your consumers love, we make them laugh and we get them thinking. We are a part of their lives so you can be too.

Group event photo in front of a building
Mark Jewellers logo
a white circle with black text and a pile of logs on fire
a red and blue text on a black background
a logo with text on it
Features logo
Firefighters Credit Union logo