Speak your truth, but be wary of the facts.

What I’m about to say feels wildly unpopular. Your voice is important, even when we disagree.  Yes. I said it. Even when your camera angle is vastly different, the way you see the world matters. The fabric of our community becomes richer when we promote diversity. That’s true of people and thought.

WIZMNews.com received harsh criticism for publishing Bill Feehan’s Fact Check podcast last week. If you’re unfamiliar, Bill is the chairperson for the 3rd Congressional District GOP and La Crosse County Republican Party. In the podcast, he shares his thoughts and opinions on local, state, and federal politics. The visceral response to this podcast surprised me. Whether Fact Check is appropriately titled is up for debate and not easily settled. Philosophers often question the nature of fact versus opinion. Of course, facts are true. Please also consider that opinions are put forth as facts and some factual claims turn out to be false. That unsettled distinction aside, you might assume the objections are an example of cancel culture. The phrase seems trite and doesn’t address the nuance of every situation, but it feels plausible in this case.

Instead of silencing voices, let’s embrace a full spectrum of perspectives. WIZM represents the La Crosse community. WIZM is both Scott Robert Shaw’s As I See It editorial and Bill Feehan’s Fact Check podcast. It’s Mike Hayes, Rick Solem, and many others. They ask us to examine the world in which we live, and it’s our job to decide if the message has merit. We may agree, disagree, or in a perfect world, find some common ground. Regardless, more voices make us better and provide a full picture.

Podcast Mic

Jen O'Brien

As VP of Innovation, I bring over 30 years of experience in broadcast media and digital marketing to my role overseeing client success and marketing efforts. The power of communication has always fascinated me, and as the world has changed, so too has my interest in understanding how to effectively connect with audiences. I believe that storytelling is at the core of all great marketing campaigns, and my experience in media has taught me the importance of delivering that story in the right way and at the right time. At Mid-West Family, we pride ourselves on creating positive change for our clients through engaging content that helps people connect and communities come together.

How Does Mid-West Family Transform Your Business?

By Amanda McMahon | July 19, 2023

Marketing across multiple channels is simply better for business. Not only do companies see a 494% growth in orders when they market across at least three channels, but every channel brings its own benefits to the table. However, […]

Maximize Potential with a Personalized Strategy Session

By Amanda McMahon | July 12, 2023

Your business needs a personalized marketing approach, and that starts with a personalized strategy session from the local experts at Mid-West Family. We provide our clients with a Customer Needs Analysis (CNA) so they can develop a […]

Unlock Your Business’s Full Potential with a Comprehensive Marketing Strategy

By Amanda McMahon | June 28, 2023

Every business is different, which is why every marketing strategy is different. Each company has unique needs, resources, and target markets that will inform its marketing approach and tailor the ideal strategy. Additionally, every company […]

What Kind of Marketing Budget Is Realistic?

By Amanda McMahon | June 21, 2023

The bigger your marketing budget, the more freely you can spend on PPC (Pay Per Click) ads, content creation, ad space, and other aspects of marketing. However, no company has an unlimited marketing budget, and being able […]

Why Choose Mid-West Family La Crosse for Your Marketing?

By Amanda McMahon | June 14, 2023

When you’re developing marketing processes for your business, it’s always important to focus on your strategy, not individual campaigns, tactics, or marketing channels. The integrated approach is crucial for providing a consistent brand experience for your audience. Mid-West Family La Crosse specializes in providing […]

Unleashing the Potential of Radio and TV Advertising for Your Brand

By Amanda McMahon | June 7, 2023

Radio and TV advertising are both equally effective in helping to reach wide audiences today. When using them together, you can harness the power of each platform’s unique advantages to maximize the effectiveness of your […]