Blog

Amanda McMahon

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How to Develop a Home Improvement Marketing Strategy

Developing an effective home improvement marketing strategy for your company is essential. Your business likely faces a high degree of competition in your local area. Many competitors offer customers similar services to the ones you provide, so it’s important to stand out!  In the past, you may have relied on word-of-mouth advertising to generate your customer traffic, […]

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What is a Customer Value Journey and Why It’s Important

With a good understanding of the customer value journey and what it entails, you’ll be able to improve your marketing efforts by turning new prospects into raving fans.  Here we’ll explore the customer value journey and its steps, which will help guide your marketing campaigns to fuel long-term success.  Have a Question? Contact Us! Understanding the Customer

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