As soon as the kids return to school it seems as if summer comes to an abrupt end. This year may be a bit different as we wait for Friday night lights and a consistent school day. Before we know it, we’ll be giving 2020 a princess wave goodbye and popping the cork on a new year. My most successful business owners are those who keep their eyes on the road ahead but glance back in the rear view mirror every once in a while. Some less prepared are forced to start looking ahead to the new year and haven’t had a chance to look back to see how they’re doing yet. As we come upon the last few months of the year, take a second to look over your shoulder and see how far you’ve come. What’s working with your business and where can you improve? A manager in the 7th inning continues to make adjustments to win the baseball game. In marketing we are constantly measuring, evaluating and analyzing. We stick with our game plan and ensure that we finish with a win. If you need someone to facilitate your evaluation and help you come up with a game plan, give me a call. My team of strategists and I are happy to help and we love post-game celebrations!

Rounds for Rescues
On Friday, October 9th Mid-West Family teamed up with the Coulee Region Humane Society for Rounds for Rescues! 36 teams competed in this golf tournament to raise money for the Coulee Region Humane Society. In […]
Read MoreCovid Christmas Survey
A little over a week ago, Mid-West Family conducted an online survey of people in the La Crosse area. Just shy of 700 people responded with their opinions on a variety of topics relating to […]
Read MoreWhat Does Your Digital Tattoo Say About You?
I love a good tattoo. But not everyone likes them or wants to see them! Whether you like it or not, recruiters and employers are reviewing your social networking sites and performing Google searches to […]
Read MoreDon’t Mask It
Do you ever twist your face and raise an eyebrow when you hear an advertisement? Have you seen a commercial then rolled your eyes with a huff? You know, the one where the offer seems […]
Read MoreHow ya like THEM Apples!
This past weekend my family took a walk through Ecker’s Apple Farm. It was the first time it really felt like summer was over. The leaves are starting to change, the temps have dropped and […]
Read MoreTurn and Face the Change
There have been a lot of changes! Changes in how we work and where we work. Everything is different! Businesses are re-evaluating their business models and making some pretty significant transformations. So how do people […]
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