As soon as the kids return to school it seems as if summer comes to an abrupt end. This year may be a bit different as we wait for Friday night lights and a consistent school day. Before we know it, we’ll be giving 2020 a princess wave goodbye and popping the cork on a new year. My most successful business owners are those who keep their eyes on the road ahead but glance back in the rear view mirror every once in a while. Some less prepared are forced to start looking ahead to the new year and haven’t had a chance to look back to see how they’re doing yet. As we come upon the last few months of the year, take a second to look over your shoulder and see how far you’ve come. What’s working with your business and where can you improve? A manager in the 7th inning continues to make adjustments to win the baseball game. In marketing we are constantly measuring, evaluating and analyzing. We stick with our game plan and ensure that we finish with a win. If you need someone to facilitate your evaluation and help you come up with a game plan, give me a call. My team of strategists and I are happy to help and we love post-game celebrations!
Saying Goodbye to a Listener
This weekend I received text messages from several of our staff sharing the awful news that a long-time listener and friend of the station had passed away. His name was Jim Wemette. I’m not sure […]
Read MoreGolfing for Scouting
Local businesses and other supporters of Scouting participated in the 17th Annual Golfing for Scouting Golf Tournament Mon. Aug 17 at the La Crosse Golf & Country Club. This year golf teams were joined by […]
Read MoreRight vs. Left
Working at home has its privileges: better coffee, my dog by my side and the lack of political conversation! With the 2020 election around the corner, it might be a good time to review some […]
Read MoreMoon Tunes and the new Bandshell
I took a walk to Riverside Park the other day to see the new band shell. It. Is. AWESOME! A lot of people worked tirelessly on this project and the community thanks you! One of […]
Read MoreAl Louis, Designing Jewelers presents the Musky Challenge to benefit local Charities
Through August 28, Al will be fishing up at Lake Vermilion with the hopes of catching many Muskies. He is planning to get out each Tuesday and Thursday night to chase Muskies for four hours […]
Read MoreHow to Increase the Success of your Radio Recruitment Ads
For the last 15 years, I have worked with clients to help them secure talent for their businesses. The primary source for securing these applicants was (and still is) radio. So, how do you make […]
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